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	<title>Ecom Strategy</title>
	<link>http://www.ecomstrategy.ca</link>
	<description>embrace e-commerce</description>
	<lastBuildDate>Sun, 21 Feb 2010 02:41:50 +0000</lastBuildDate>
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	<item>
		<title>On Page Optimization Guidelines</title>
		<description><![CDATA[<p>There are now several SEO techniques to get a high ranking on Google or other search engines. On page optimization is considered one of the easiest techniques to master and apply that has a huge impact on the positioning of your website.</p>]]></description>
		<link>http://www.ecomstrategy.ca/blog/seo/on-page-optimization-guidelines</link>
			</item>
	<item>
		<title>Ecommerce Key Performance Indicators (KPIs)</title>
		<description><![CDATA[KPIs are quantifiable metrics used to measure the performance of your organization according to your business goals. These metrics may vary depending on the type of your business activity. For e-commerce website, the main goal is obviously generating revenue by generating traffic and selling products.]]></description>
		<link>http://www.ecomstrategy.ca/blog/ecommerce/ecommerce-key-performance-indicators-kpis</link>
			</item>
	<item>
		<title>Landing Page &#8211; Best Practices for Maximum Conversion</title>
		<description><![CDATA[There is no secret recipe for successful landing pages, however applying some good practices and following some basic rules will certainly improve its efficiency and its conversion rate. ]]></description>
		<link>http://www.ecomstrategy.ca/blog/ppc-marketing/landing-page-best-practices-for-maximum-conversion</link>
			</item>
	<item>
		<title>Ecommerce Design: Examples and Good Practices</title>
		<description><![CDATA[Ecommerce websites have flourished recently across the web, competition is more fierce than ever. Not only e-commerce websites should offer a good range of products at good prices, but also offer a pleasant shopping experience as well. Here are some good practices regarding your e-commerce website design, to increase your conversion rate and improve your customer experience.
]]></description>
		<link>http://www.ecomstrategy.ca/blog/ecommerce/ecommerce-design-examples-good-practices</link>
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